KKLUExSMILEY launched the Future Positive® jewelry collection
Following KKLUE's initial collaboration with SMILEY in May 2023, a second chapter of the joint collection was unveiled recently, incorporating SMILEY's iconic smiley design. These recycled silver and gold pieces emit positive energy.
The collection aligns with SMILEY's Future Positive® philosophy, promoting sustainable development and consumer consciousness. Each piece is crafted from 18K renewable gold and 925 pure silver for durability, enhancing the product's life cycle and environmental friendliness. Moreover, the majority of the pieces feature dual or multifunctional designs, amplifying the potential for innovative jewelry combinations. The packaging and paper utilized are also sustainably sourced, reinforcing the brand's commitment to sustainability.
Established in 2017 by Kellyn Zhou, KKLUE specializes in minimalist, high-quality, lightweight luxury jewelry. The brand's 18K gold collections, incorporating high-grade diamonds and diverse gemstones, reflect individual styles.
