HELAS x SeaTrees invites consumers to plant corals
As Earth Day approaches, HELAS Jewelry joins hands with the marine conservation charity SeaTrees to launch the "Guardians of the Underwater Garden" charity project. Focusing on protecting the coral reefs, which provide habitats for nearly 25% of marine life, HELAS and SeaTrees aim to create "The Key" necklace, with proceeds from sales donated to coral planting efforts in Bali. The necklace, featuring an exquisite design resembling a key crafted from mother-of-pearl, symbolizes a shared vision of creating a sustainable future.
Concurrently, HELAS introduces exclusive certification cards and limited-edition product numbers for "Guardians of the Underwater Garden," along with launching the hashtag #YourLongestSustainableHabit, encouraging the public to focus on daily environmental protection and ocean ecology. As part of this initiative, HELAS x SeaTrees presents eco-friendly makeup pouches made from sustainable cotton and hemp materials, spreading warmth and sustainable strength.