Aihuishou and Bilibili Unite for Recycling Initiative
©Aihuishou
With the rapid advancement of technology leading to faster turnover of electronic products, Aihuishou, in partnership with Bilibili, has launched the "Digital Rebirth" recycling campaign. This initiative aims to divert a significant amount of idle electronic waste into environmentally friendly recycling channels. Consumers are encouraged to bring their unused digital devices or figurines to Aihuishou stores or recycling machines for recycling.
Upon completing the recycling task, they can receive a Bilibili mystery box, transforming 'useless items' into 'useful ones' and promoting effective recycling and reuse of electronic waste through innovative methods, while conveying the concept of a green, low-carbon lifestyle.
Additionally, recycling any single digital electronic product or figurine at Aihuishou stores grants participants a chance to win exclusive Bilibili prizes in a lottery draw. This collaboration aims to attract more young people’s attention to digital recycling through Bilibili's online platform and strengthens the brands' commitment to environmental protection through synchronized promotional efforts. The "Digital Rebirth" campaign is not just about recycling; it's a statement on the dynamic evolution of urban spaces, rich with development stories that interweave time and space.
