WWF launches digital information hub for sustainable business solutions

©WWF

The World Wide Fund for Nature (WWF) has launched a digital information hub to support businesses on their sustainable journeys. The platform, which is called ‘The Future of Business’, offers sustainable business solutions for companies in Central and Eastern Europe in the form of applicable insights on topical sustainable practices. Currently, the hub has three different media: podcasts, videos, and articles that will provide actionable insights on the latest credible sustainability practices.

"The Future of Business" purpose is to ignite the vital conversation on the business case behind sustainability, and to become an impulse for collective action. It is designed for passionate change-makers who want to generate a positive impact on both the business sector and the planet: from corporate leaders, start-up innovators, and elected officials, to sustainability experts and fellow conservationists.

The first season of "The Future of Business" podcast is supported by VELUX - the world's leading manufacturer of roof windows. In addition, the environmental organization will develop sector-based events where knowledge and experience can be shared, as well as a virtual library with scientific reports and practical guidelines.

©WWF

“The Future of Business” project is a sub-activity within the WWF-VELUX partnership aiming to inspire businesses in Central and Eastern Europe to act for the planet. In September 2020, WWF and the VELUX Group launched an ambitious twenty-year partnership, committing the company to take responsibility for both its past and future emissions.

The innovative collaboration focuses on the conservation and restoration of forests through a number of projects around the globe. Simultaneously, the partnership aims to enhance biodiversity and improve the livelihood of local communities.

 
 
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