Parley for the Oceans launches new label and incubator for eco-innovation
Parley for the Oceans, a global environmental organization, has partnered with Dover Street Market Paris Brand Development (DSMP-BD) to launch a new initiative called "Parley Future Material." This project aims to accelerate innovation in sustainable materials, natural resources, and bio-abrication to drive eco-friendly practices in the fashion industry.
For over a decade, Parley has been a leader in raising awareness about environmental issues like plastic pollution and engaging global communities through art, design, and ocean protection programs. With "Parley Future Material," the organization is entering a new phase, focusing on replacing harmful materials with eco-friendly alternatives.
The partnership with DSMP-BD creates a collaborative space where creativity and science intersect to develop innovative solutions for the planet. The initiative will launch a special project in March and a main collection in June. This collaboration highlights the fashion industry's growing focus on sustainability and Parley's commitment to leading a material revolution that prioritizes planetary health.
