GFS returns to Shanghai Fashion Week with a debut at Mode Shanghai

Sep 27

Green Fashion Society (GFS) empowered by GREENEXT made a wonderful appearance at the official supporting exhibition of Shanghai Fashion Week - MODE Shanghai Fashion Trade Show from September 23 to 27! GFS is a sustainable fashion ecological alliance initiated and organized by GREENEXT, an organization driving sustainable changes in fashion and lifestyle, and Leadership Consulting, a leading fashion consulting agency in textile and apparel. GFS focuses on the green supply chain, sustainable product release and consumer interaction, sustainable art, as well as sustainable fashion exhibitions and forums, and is committed to presenting a complete ecological closed loop and feasible solutions to the fashion industry. Previously, GFS has been invited to join pioneering sustainable companies in fiber, yarn, fabric, garment manufacturing, and testing at well-known exhibitions and events including ONTIMESHOW, CHIC, and Infinitus.

This unique exhibition combines three major activity sections: Business Matchmaking, Product Display, and Seminars. It is not only a full demonstration of the sustainable fashion industry chain from concept to product, from industry chain collaboration to lifestyle, but also an event jointly initiated by industry experts such as top supply chains, brands, and scholars in the sustainable fashion industry. GFS has attracted many famous brands from home and abroad in the past 3 days, such as Arket, Zara, Ports, Wacoal, Decathlon, Semir, Erdos, Her Senses, 3COLOUR, Mary Wang, etc.

This time, we're honored to have Jae Li, a designer specializing in design sustainability research, created a special display booth for the GFS sustainable exhibition area. As a guest professor at Tongji University and Tianjin University, Jae is also the founder and creative director of Circular China, an interdisciplinary sustainable design and innovation research consultancy, as well as the Chief Curator of Green Connections.

The GFS sustainable exhibition area installation adopts the concept of "TRUNK ZERO", which is inspired by the traditional trunk show in the fashion industry during the 19th Century, and is produced by Hai Shang Xuan (Shanghai) Culture Communication Co., Ltd. In computer terminology, "TRUNK" has the meanings of "relay" and "convergence". In the hope of designing and producing a sustainable and portable display booth set-up, Jae locally sourced eco-friendly broken wood for up-cycling, as well as recycled camphor wood box hardware in Shanghai.

Semir's Special Presentation - S-COTTON

With environmental topics continuing to heat up, lifestyles such as minimalism, low carbon living, are becoming more and more popular nowadays, Semir Group actively put into action to low-carbon green products as a basis, advocating and practicing Semma group's concept of green sustainable development through SMARTGREEN's platform-based approach.

Semir Group also actively responds to the national 2030 carbon peak and 2060 carbon-neutral goals. S-COTTON is Semir's mental material, which is used to create Semir's soft cotton T-shirts, sweaters, and sweatpants, and is also a key part of SMARTGREEN. At GFS, you will also have the opportunity to get a closer look at the company's sustainability efforts.

Design and Innovate for a Sustainable Future

As the global fashion industry moves into the era of sustainable development, the sustainable transformation and upgrading of the fashion industry have to be accelerated as the awareness of sustainable development from the country to the people is gradually raised. The era of sustainable fashion innovation has long arrived. Starting from the source, innovating environmentally friendly materials has become the driving force and key technology of sustainable fashion. Intervening from the source, the sustainable concept runs through the whole life cycle of the design. From product concept to product production, from product consumption to product scrap, the environmental impact of the whole process is fully considered, thus forming a "closed-loop" design system.

Therefore, GFS brings together leading supply chains, brands, experts and scholars in the industry through a 1+1 (keynote speech and discussion panel). Under the topics of "Design for the Value of Sustainability" and "Sustainability Starts with the Right Materials", the panels allow the audience to discover more about how to approach sustainability through design and material innovation with in-depth insights from industry experts.

Design for the Value of Sustainability

Moderated by Dr. Hong Zheng, the founder of GREENEXT/Adventi Communication, our first panel Design for the Value of Sustainability focuses on the designers' power to unlock the value of sustainability through various design techniques, which features several industry experts including Dan Cui, the founder of canU, a sustainable fashion platform; Vincent Chu, the vice general manager of UPW Group; Tina Li, the marketing manager of COVATIONBIO; Xiaoxia Zhu, the managing director of Michelsons; Danqi Chen, the founder of DONSEE10, and Jie Ding, the founder and design director of D.MARTINA QUEEN.

Sustainability Starts with the Right Materials

Facilitated by Vincent Djen, the co-founder of Remakehub, our second panel was brought together by an incredible line-up including Xiaoqin Li, the marketing director of Sateri; Yanhua Pan, the Marketing Manager of Sateri; Yiren Chen, the assistant President of Zhongyuan Group; Hong Zhou, the General Manager of SINOTECO, and Yanxi Li, the co-founder of NICEMOVE, exploring the possibility of sustainable fashion through innovative materials.

Special Exhibition Partners

(in alphabetical order according to Chinese)

Michelsons UK Ltd.

Established in 1937, the Michelsons name is renowned for its dominance in the tie industry. Over the years, it developed a strong reputation for setting high standards in the formalwear business. Today, Michelsons of London continues this legacy with its formal collection of tuxedo shirts and silk accessories, perfect for any special occasion. Geared towards the man who wants and deserves to be seen, Michelsons of London aims to create character and distinction with each design.

UPW

UPW was established in 1984, and the head oﬃce is in Hong Kong, China. We are the largest woolen yarn supplier in the world, producing design-led luxury and sustainable yarn collections, focusing on fantastic colors, always held in stock for fast sampling. Our yarn collection comprises woolen-spun, semi-worsted, and fancy twisted yarns, all dyed and spun at our facilities in Dongguan, China. UPW is an extremely socially responsible company, with a genuine commitment to environmental protection and sustainability, throughout the production process.

Hangzhou Mingchen Textile Co., Ltd.

Hangzhou Mingchen Textile Co., Ltd. was founded in 2004. The company's line of business includes the wholesale distribution of piece goods or yard goods of natural or manmade fibers. The company's line of products includes sports high elastic series, home leisure series, fashion jacquard series, environmental friendly series, etc. The company has international advanced production equipment and an excellent design management team, and has established cooperation with a number of textile research institutions on the mainland, dedicated to the research and development of new natural fibers and other functional knitted fabrics.

Huafon Covation Biomaterials Shanghai Co., Ltd.

Huafon Group was founded in 1991 and headquartered in Ruian, China. Huafon Group is one of the largest manufacturers of polyurethane (PU) materials in the world, with a wide range of products, including adipic acid, polyester polyol, polyurethane filament, ultra-fine fiber materials, thermoplastic polyurethane (TPU), polyamide, etc. By 2021, Huafon Group has more than 14000 employees. On June 1, 2022, following the acquisition of DuPont Biomaterials by the Huafon Group, Covation Biomaterials, a leading global company offering bio-based solutions, launched as an independent business. The new company builds on a decades-long legacy and successful suite of products currently available in the market, including SORONA®.

SORONA® is a breakthrough new bio-based polymer solution. Its core raw materials are plants that can grow repeatedly every year. It not only has sustainable development and environmental protection themes in line with international trends, but also has the excellent characteristics of a variety of functional fibers. SORONA® provides a wider range of design freedom for fabric and clothing designers!

SATERI (CHINA) FIBRE CO., LTD.

Sateri Lyocell thrives with sustainability trends, due to its natural source, close-loop production, biodegradability, and other properties, Lyocell is highly compatible with the needs and expectations of the textile industry for eco-friendly raw materials. Also, combining the outstanding properties of both natural and synthetic fibers, it has a broad application prospect.

Shanghai Siontex Eco Corp., Ltd.

Shanghai Sinotex Eco Co., Ltd. (SINOTECO) is a scientific and technological innovation enterprise under Shanghai Sinotex United Co., Ltd. It is committed to the research and development and production of professional environmental protection fabrics in the fields of innovation and environmental protection, emission reduction, reuse, and recycling. It is also the owner of the Naturoot® brand of plant dyeing, and the leading enterprise in the application of plant dyeing! Its knitting fabric is playing a huge influence and role in the field of Europe and USA sustainable fashion.

Jiangsu Zhongyuan Industrial Group CO. LTD.

As a pioneer of recycled chemical fibers in China, Zhongyuan Group has two factories: Jiangsu Yongyin Chemical Fiber, Yizheng Zhongxing Environmental Protection Technology, and Zhongyuan International Trading, and owns a registered brand of high-end recycled chemical fiber -Recoyarns. Core members of the group's management and development teams all have more than 15 years of solid experience in the industry. It has obtained the GRS (Global Recycled Standard) Certification, the EU OEKO-TEX 100 Certification, the Intertek Green Leaf Certification, and the CCFA Green Fiber Certification, and accumulated more than 20 patents for recycled fiber technology.

Danie LIU

GFS returns to Shanghai Fashion Week with a debut at Mode Shanghai

Semir's Special Presentation - S-COTTON

Design and Innovate for a Sustainable Future

Design for the Value of Sustainability

Sustainability Starts with the Right Materials