Digital Product Passports Move to Fabric Level in New Denim Supply Chain Pilot
World Collective, Denim Deal and Green Story have launched a Digital Product Passport (DPP) pilot that moves product transparency upstream from finished garments to the fabric level. The pilot currently covers three denim fabrics — Renewed Eco, Earthbound Eco and Bluecanopy Eco — supplied by Indian manufacturer Bhaskar Savitt Industries, a member of the Denim Deal.
Each fabric features an interactive DPP that provides information on composition, sustainability metrics, and supplier details. The partners say the approach could address a major bottleneck in fashion traceability: suppliers are often required to provide similar sustainability information to multiple brand customers separately. By structuring data once at source, the same information can instead travel with the material and be reused across different products and commercial relationships.
The initiative also frames DPP readiness as a potential commercial advantage for suppliers as textile traceability requirements develop in Europe and other markets. Rather than treating every finished garment as a new data-collection exercise, the pilot creates what the partners describe as an “intermediary DPP” — a reusable data layer attached to materials and components earlier in the supply chain.
The model is expected to improve sourcing transparency, reduce reporting workloads and make information on recycled content and other sustainability attributes easier to verify and communicate. The partners plan to expand the pilot to additional textile producers and will bring the initiative to Texhibition Istanbul in September, where they will work with Turkish denim manufacturers on DPP adoption and regulatory readiness.