HerBeast × Super Plants Launches "Healing with Pine" Gift Box
Recently, Super Plants collaborated with HerBeast to launch a co-branded gift box called "Healing with Pine." In the gift box, the brand selected crystals that are similar in color to pine trees, along with some plants that resemble pine, and placed them in an auspicious vessel. Users are invited to engage in a co-creation experience by attempting a conversation with a pine tree, picking a few pine needles and placing two pinecones in the auspicious vessel, fostering a healing connection with the pine. Additionally, HerBeast has also introduced the "Green Pine Spirit" fragrance and hand cream with the scent of pine.
According to the brand, the hand cream in the gift box is made from natural ingredients extracted from pine resin, matsutake mushrooms, and green prickly pear oil. Pine resin, a natural plant purifier, is derived from the sap of pine trees and can be released into the air, emitting a unique fragrance that protects pine trees from bacteria and pests. Through the collaboration between Super Plants and HerBeast, inspired by the Eastern plant "pine," users are led to immerse themselves in the secrets of a pine forest through various senses such as color, fragrance, and touch. Users are also invited to engage in a dialogue with nature, starting with a nearby pine tree, to achieve mutual healing.
HerBeast is a Chinese sustainable herbal skincare and lifestyle brand established in Shanghai, in 2020. It aims to revive the functionality and cultural value of Eastern herbs, offering a narrative of health and beauty from the East to the world.