Climate Neutral Vuori is launching on TMall
Southern California-inspired activewear brand Vuori announced its plans to expand into three new Asian markets, continuing its global rollout that started earlier this year, which includes China's most popular direct-to-consumer e-commerce platform Tmall.
Shoppers on Tmall will have access to a targeted assortment catering to the Chinese consumer, and those in Singapore and Hong Kong can now browse Vuori’s entire collection of men’s and women’s apparel at their country’s respective web addresses. The Asia entry comes as part of Vuori’s larger international ambitions. In early 2022, Vuori opened its first international markets in France, the UK, Germany, Ireland, Netherlands, Australia, and Canada.
Vuori has been certified as climate neutral for three years in a row, and it continues to align with the growing movement of brands achieving the Climate Neutral Certified standard by measuring its 2021 greenhouse gas emissions footprint, purchasing verified carbon credits to offset that footprint, and implementing plans to reduce emissions next year and beyond.