ByteDance purchases over 100,000 Rubicon Carbon Tonnes® to advance 2030 net-zero goal
In a major step toward achieving its 2030 carbon neutrality target, global technology company ByteDance, parent of TikTok, has announced the purchase of over 100,000 units of Rubicon Carbon Tonnes® (RCTs)—the flagship carbon credit product from leading carbon credit management firm Rubicon Carbon.
The RCTs represent a premium portfolio of high-integrity carbon credits, spanning nature-based projects, super pollutant elimination, and carbon removal initiatives. ByteDance’s purchase secures access to these high-quality credits at today’s prices, insulating the company from future supply shortages and price increases, while ensuring long-term climate impact.
The acquisition aligns with ByteDance’s strategy to cut 90% of its operational emissions by 2030, with the remaining 10% offset by trusted carbon credits. Through the deal, Rubicon also provided ByteDance with in-depth advisory support, guiding the company through the complexities of the voluntary carbon market.
Backed by TPG Rise Climate, Rubicon Carbon continues to expand its role as a trusted climate finance partner for global enterprises. Its science-led approach and actively managed credit portfolios offer buyers confidence in the environmental integrity of their climate investments.
