Beauty giant Amorepacific 'Creating a Smart Future Together' at CIIE 2022

©Amorepacific

The world-famous cosmetics giant Amorepacific is present at the 5th China International Import Expo with seven brands, more than 500 selected exhibits, and nearly 20 new products under the theme of "Creating a Smart Future Together."

©Amorepacific

This year marks the 30th anniversary of establishing diplomatic ties between China and South Korea and the 30th anniversary of Amorepacific's entry into the Chinese market.

Amorepacific will arrange its exhibit in the consumer goods section of the expo, demonstrating advanced innovative technologies, digital transformation strategies, and sustainable development concepts in all aspects. By taking part in the CIIE, the company affirms its confidence and commitment to the Chinese market. Inspired by the "Amore Heart," Amorepacific's booth symbolizes its constant confidence in investing in the Chinese market, an increasingly enterprising spirit of innovation, and a heart of continuous contribution to society.