Advance Denim launched the 2024 Advance Denim Sustainable Awards
The 2024 Advance Denim Sustainable Awards, launched by Advance Denim through Denim Hub (the Denim Designer Incubation Base), aims to promote the upgrading of the denim digital creative industry. The 2024 Advance Denim Sustainable Awards integrates innovative denim design, sustainable concepts, and digital art. Its goal is to nurture the next generation of designers for China's denim digital industry and digital fashion art, build an online never-ending Denim Fashion Week, and enable digital virtual humans to walk on the runway in large-scale markets.
The 2024 Advance Denim Sustainable Awards will continue to draw inspiration from "Sustainable Denim" as the theme throughout the design, and entries will fall into the three categories of "Outdoor Joy", "Urban Pioneer", and "Retro Reshape". Entries submitted for the awards will be evaluated in four dimensions: environmental sustainability (40%), clothing application prospects (20%), denim innovation (20%), and denim aesthetics (20%).
The 2024 Advance Denim Sustainable Awards' esteemed panel of judges includes Amy Wang, the Advance Denim General Manager, Adriano Goldschmied (the Italian godfather of denim), and Jason Denham (the founder of the internationally renowned denim brand Denham). With their vast industry experience, they will provide insightful feedback on contestants’ designs. The prizes for the 2024 Advance Denim Sustainable Awards will consist of cash awards, additional benefits, and other rewards such as mentoring on work production, digital production, and industry exploration.
