Meet Shanghai's first carbon-neutral sustainable bar DENTREE
©DENTREE
The Rémy Cointreau Group, a world leader in the global spirits market, has launched its inaugural sustainability concept bar, DENTREE, created in partnership with Spirits Architects in Shanghai. With Rémy Cointreau's sustainability philosophy at its core, DENTREE will set a new precedent in carbon neutrality operations for the industry, while reaffirming the Group’s confidence and determination to strengthen its presence in the local market.
“Beyond a traditional bar, DENTREE is a further demonstration of our signature values of ‘Terroir, People and Time,’ our determination to create exceptional consumer experiences, and our aspiration to work with local partners on high-impact sustainable initiatives in China,” said Sophie Phe, Chief Executive Officer of Rémy Cointreau China. “Going forward, Rémy Cointreau will use DENTREE as a platform to launch more diverse sustainability initiatives together with like-minded partners as we strive to realize a brighter, more sustainable future.”
©DENTREE
Located in a unique adaptive regenerated development that focuses on sustainable practices and management, DENTREE has minimized the quantity of building materials and has opted for sustainable materials where possible in its own construction as well. Specialist systems have been set up to enhance energy saving, recycling, and resource optimization, including LED lighting, electric system and a software for monitoring food and drink inventory.
It is featured with a vibrant rooftop garden that supports the bar’s efforts towards self-sufficiency and sustainability. The opening of DENTREE represents a new exploration in Rémy Cointreau’s business operations and its commitment to engaging with consumers in more diverse ways.
