GREENEXT Expo 2025 Returns to Shanghai Exhibition Center, Uniting Global Forces for a Greener Future

In response to the growing urgency of global sustainability, GREENEXT Expo 2025, themed “A Journey to Sustainability”, will take place from September 26 to 27, 2025, at the Shanghai Exhibition Center. As China’s premier cross-industry exhibition and summit dedicated to sustainable development, this year’s edition will convene global sustainability leaders, innovators, and organizations to co-create transition pathways and solutions that drive regenerative business transformation.

Under the guiding principle of “Sustain Every Business”, GREENEXT Expo 2025 is built upon four core pillars: Sustainability × Innovation × Cross-Sector Collaboration × Business. This year, the event will present an upgraded program structure integrating cutting-edge showcases, executive dialogue, public engagement, and cultural immersion across key sectors such as fashion, beauty, food and beverage, travel, lifestyle, energy, materials, architecture, education, and investment.

Following its debut in 2024, GREENEXT Expo garnered overwhelming acclaim from industry stakeholders and the general public. The inaugural event welcomed 4,306 visitors, hosted over 100 participating brands and enterprises. It delivered 23 keynote speeches, 17 panel discussions, and 8 workshops, covering pivotal topics such as ESG reporting, climate action, low-carbon innovation, and green consumerism. The event also marked the launch of landmark publications, including the China ESG White Paper, a Sustainability Trends Report, and the ESG & Biodiversity Book. Art and advocacy merged through impactful public programs such as the She Empowers photography exhibition, the Destruction and Rebirth art performance, a collaborative sustainable fashion show, and a youth choir concert, reinforcing GREENEXT’s mission to blend commerce, creativity, and community in pursuit of a greener future.

In 2025, GREENEXT Expo will introduce six curated thematic zones that chart tangible pathways for sustainable transformation across sectors: Fashion Forward, Living Earth, Green for Next, Global Navigation, Pulse of Vitality, and Art Awakens. Fashion Forward will showcase a full-chain innovation in fashion, from materials to design. Living Earth will focus on sustainable connections among regenerative agriculture, ecological beauty, and local culture. Green for Next will present robust solutions in carbon management, green manufacturing, and circular models. Global Navigation will support Chinese enterprises in building international compliance and sustainable brand capabilities. Meanwhile, Pulse of Vitality and Art Awakens will create immersive spaces that blend lifestyle aesthetics with cultural co-creation.

The Expo will feature a rich array of flagship initiatives and content verticals. Notable among these is the Redress Design Award 15th Anniversary Showcase, spotlighting emerging sustainable voices. The GREENEXT Co-creation Lab will host deep-dive collaborations in cities including Paris, Hangzhou, Guilin, and Shanghai, bridging local practice with international dialogue. Additional special programs include the Green Venture Hub, Future Leaders Academy, Urban Renewal, Pure Beauty, and Nature Odyssey, designed to empower long-term strategic transformation across ecosystems.

The 2025 edition will also enhance public engagement through an expanded EcoLife Neighborhood, interactive art installations, gamified sustainability experiences, and an urban “green passport” initiative that integrates with iconic commercial venues. These activations aim to broaden the reach of sustainability beyond industry stakeholders, making green living an accessible and aspirational choice for all.

Reflecting on the journey ahead, Dr. Hong ZHENG, Founder of GREENEXT and the Expo, remarked: "In 2024, with humility and curiosity, we launched the first GREENEXT Expo in Shanghai. The energy from thousands of attendees and the resonance across industries affirmed that sustainability is no longer a distant vision but a shared imperative.

In 2025, under the theme 'A Journey to Sustainability', we continue to explore how sustainable ideas can take root, how industries can collaborate, and how culture can amplify impact. We envision GREENEXT as a stage for connection, a space for experimentation, and a movement of purpose. May this Expo be a spark for transformation and a gathering place for hope."

GREENEXT Expo 2025 is now open for exhibitor registration. Opportunities include modular exhibition packages, joint curation initiatives, publication partnerships, summit speaking slots, fashion runway, and international learning exchanges. These formats are designed to fully support enterprises in presenting their sustainable innovation achievements, enhancing both commercial value and social impact. By connecting with over 500 global industry decision-makers, investors, authoritative institutions, and innovation networks, participants will gain access to cutting-edge ESG insights, precise supply chain matchmaking, and cross-sector communication opportunities.


To exhibit or partner with GREENEXT Expo 2025, please contact:

Exhibition Inquiries: Ms. Gloria Shen 📞 +86 136 7168 1587 ✉️ gloria@adventi.com.cn

Partnership Inquiries: Ms. Istel Xu 📞 +86 150 0214 0736 ✉️ istel@adventi.com.cn

Media Inquiries: Ms. Jessica Dong 📞 +86 21 5169 2006 ✉️ jessica@adventi.com.cn


About GREENEXT EXPO

GREENEXT Expo is initiated by GREENEXT, an integrated platform dedicated to driving sustainability transformation. Through exhibitions, summits, public co-creation, and international exchange, the Expo aims to promote widespread adoption of sustainability concepts and foster cross-industry implementation in China. The event is committed to building a collaborative innovation network that connects brands, enterprises, experts, the public, and institutions, supporting value chain-wide transformation and driving triple wins across economic, environmental, and social dimensions. It has become one of the most influential annual platforms in China’s sustainability landscape.

About GREENEXT

Founded in 2019, GREENEXT is an integrated platform empowered by Adventi, focused on driving sustainability transformation. Adventi, established in 2004, is a boutique communications and marketing agency dedicated to premium brands and enterprises, specializing in strategic consulting and implementation. It supports the enhancement of brand image and business value through five core service areas: sustainable transformation consulting and implementation, marketing and digital communications, exhibition and event planning, content creation, and media collaboration.

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