Bottega Veneta Launches 2025 “Bottega for Bottegas,” Honouring Artisans in Venice, Milan, and New York
Luxury house Bottega Veneta has unveiled the 2025 edition of its annual “Bottega for Bottegas” project, inviting a new wave of independent artisans to contribute bespoke creations that celebrate craftsmanship, heritage, and the Italian ritual of the aperitivo.
Since its inception in 2021, “Bottega for Bottegas” has served as a platform for small-scale workshops around the world — shining a light on makers whose dedication to craft and design mirrors the house’s founding values.
Three Cities, Three Artisans, Three Unique Creations
The 2025 edition focuses on three cities that have shaped Bottega Veneta’s history and aesthetic:
Milan — Two silver-plated goblets made by historic silversmith workshop Ganci Argenterie.
New York — A set of sterling-silver cocktail picks with a signature knot detail by Brooklyn-based silversmith Heath Wagoner, combining contemporary flair with classical techniques.
Venice — A hand-bound notebook crafted by Venetian binder Paolo Olbi — conceived as a journal for cocktail recipes or evening reflections, capturing the spirit of conviviality that defines the aperitivo hour.
Together, these pieces pay tribute not only to the cities that have shaped Bottega Veneta’s trajectory, but also to the broader idea that everyday rituals — like gathering for a drink — can become acts of craftsmanship and connection.
Honouring Heritage and Craft in a Global Context
Founded in Vicenza in 1966, Bottega Veneta’s heritage is deeply intertwined with Venetian tradition, regional artisanship, and a legacy of merging local savoir-faire with global appeal.
The brand’s journey took it beyond Italy early on: in 1972, it opened its first boutique outside Italy — on New York’s Madison Avenue — embedding the city into its global identity, while later shifting its creative headquarters to Milan.
By spotlighting independent artisans from Venice, Milan, and New York, the 2025 “Bottega for Bottegas” initiative underscores Bottega Veneta’s conviction that luxury stems not from mass production, but from individual talent, heritage, and a shared commitment to craft across diverse geographies.
A Festive Ode to the Aperitivo — and to Handcrafted Tradition
The 2025 collection draws inspiration from the Italian tradition of the aperitivo — a time of sharing, gathering, and ritual, often accompanied by handcrafted glassware and convivial ambience.
In this way, Bottega Veneta’s latest initiative transforms ordinary objects into cultural artifacts — handcrafted goblets, cocktail picks, and a notebook — each evoking the warmth of communal rituals and the elegance of time-honoured craftsmanship.
